The first generic brand name of packed croissants in Egypt and the region, Molto was launched in 1997 to introduce the concept of packed croissants to consumers. The brand is available in multiple savory and sweet variations.


Edita’s newest and most premium range of cakes. With its sweet taste, variety of offering and sophisticated package, TODO is positioned “as the sweet experience that keeps me going”.


The cylindrical, frosted, cream-filled chocolate snack cakes are Edita’s most liked snacks. They have a nice hard chocolately coating, soft and ever-so-sweet chocolate cake and all wrapped around a swirly layer of creamy filling.


A brand with real value offering satisfaction, wellbeing and choice to its consumers. Bake Rolz is a baked not fried salty snack, made of 100% wheat and crunchy in every bite with a rich toasted taste. It is available in 7 flavors of the single-serve pack; Salt, Pizza, Nacho, Ketchup, Chilli & Lemon, Mix Cheese and Olives and in 6 flavors of the family-serve pack; Salt, Pizza, Ketchup, Chilli & Lemon, Mix Cheese and Olives. Most recently Bake Rolz added 3 new flavors, including Salt & Vinegar, Sweet Chilli and Butter & Herbs.


Twinkies, Edita’s golden sponge cake with creamy filling that gives satisfaction with every bite.


With all the satisfaction and well-being offered by Bake Rolz, Bake Stix extends the horizon for choice as it comes in a different shape, texture and 3 unique flavors; Oriental sausages, BBQ and Cheese. It is made of 100% wheat and is considered another baked not fried salty snack.


The most premium and most indulging wafer product to ever hit the market. Freska is available in 16 different types with different coatings and different fillings to match all tastes.


Golden sponge cake with creamy filling decorated with raspberry jelly and coconut.


MiMiX is edita’s unique range of confectionaries. Available in three product ranges, Candy, Jello and Lollipops. With its wide variety of flavors, types, shapes, colors, and unique ingredients, Mimix adds a burst of craziness to everyday’s life.


Edita’s flagship Oniro brand marks the company’s 10th brand and Egypt’s first locally produced packaged chocolate chip cookie.


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